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观点网 on MSN
1 天
消息称星巴克聘请资深人士Tressie Lieberman担任全球首席品牌官
据知情人士透露,Lieberman的新职位——执行副总裁兼全球首席品牌官——将于11月4日开始生效,她将负责营销、产品开发、创意和数据分析与洞察。
QSR magazine
1 天
Tressie Lieberman to Help ‘Reintroduce Starbucks to the World’
Just as he did in his early tenure with Chipotle, when he referred to the brand as “invisible,” new CEO Brian Niccol wants to ...
GlobalData on MSN
1 天
Starbucks appoints Tressie Lieberman global chief brand officer
Starbucks has appointed Tressie Lieberman as its new global chief brand officer from 4 November 2024.
Nation's Restaurant News
3 天
Starbucks hires former Chipotle executive Tressie Lieberman as first global chief brand officer
Starbucks announced Friday the appointment of former Chipotle marketing executive Tressie Lieberman as the Seattle-based ...
Restaurant Business
3 天
Starbucks plucks Yahoo's CMO to be its new chief brand officer
Tressie Lieberman, who has worked with Chipotle, Taco Bell and Pizza Hut, will oversee marketing for the coffee shop giant.
Exchange 4 Media
3 天
Starbucks ropes in Tressie Lieberman as Chief Brand Officer
Starbucks has appointed Tressie Lieberman as the Chief Brand Officer, as per media reports. Prior to this, Tressie Lieberman ...
1 天
星巴克聘请资深人士Tressie Lieberman担任全球首席品牌官
据路透,星巴克聘请食品营销资深人士Tressie Lieberman担任其首席营销职位,这是新任首席执行官Brian Niccol一系列高管改组行动中的最新举措。 Lieberman和Niccol曾共同在Chipotle任职,后者一直担任首席执行官,直至今年8月被星巴克挖走,前者曾于2018年至2023年担任数字营销和外卖销售副总裁。Lieberman的新职位——执行副总裁兼全球首席品牌官——将于 ...
3 天
on MSN
Tech Moves: Ex-Yahoo CMO joins Starbucks; Shape Therapeutics’ CEO steps down; Read AI ...
She’ll be based in Seattle and report to CEO Brian Niccol, who took the company’s helm in August. Niccol, the former Chipotle ...
retail.economictimes.indiatimes
3 天
Starbucks new CEO taps fellow Chipotle alum for top marketing role
Starbucks appointed Tressie Lieberman as executive vice president and global chief brand officer, a move by new CEO Brian ...
1 天
Starbucks Names New Head Of Branding
Starbucks (SBUX) has named a new head of global branding to help revive the struggling coffee chain. Tressie Lieberman will ...
brandequity.economictimes.indiatimes
3 天
Starbucks CEO taps Chipotle alum for top marketing role
Starbucks new CEO taps fellow Chipotle alum for top marketing role. Starbucks on Friday announced it hired food marketing ...
Marketing Dive
1 天
Starbucks appoints ex-Chipotle exec as first global chief brand officer
Tressie Lieberman joins the coffee chain as part of new CEO Brian Niccol’s marketing overhaul, which also includes a recent agency appointment.
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