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SportsPro
2 小时
MLB to broadcast local games for three more teams as DSG eyes Bally Sports renewals
MLB's local media division to produce and distribute in-market games for Guardians, Brewers and Twins after DSG drops out.
SportsPro
3 小时
Rugby World Cup and Asahi score multi-year partnership extension
Japanese beer brand Asahai will serve as a sponsor for all the men’s and women’s Rugby World Cup tournaments through 2029.
Opinion
SportsPro
21 小时
Opinion
Minal Modha | Is the lack of free-to-air sport damaging long-term fan growth in Europe?
Ampere Analysis' Minal Modha explains why more sports are moving behind a paywall and the risks of simply selling your media rights to the highest bidder.
SportsPro
22 小时
777 Partners issued winding-up order by High Court
Alternative investment firm’s London branch will be liquidated as its portfolio of soccer teams are put up for sale.
SportsPro
1 天
Netflix strikes five sponsorship deals for Jake Paul v Mike Tyson fight
Celsius, DraftKings Sportsbook, Experian, Meta Quest and Spaten all onboard for Netflix bout between Jake Paul and Mike Tyson ...
SportsPro
1 天
Court approves NCAA settlement paving the way for student athlete revenue sharing
A federal judge has given the green-light for plans to pay US$2.8 billion to former and current student athletes.
SportsPro
1 天
British and Irish Lions players to get profit share from 2025 Australia tour
Players called up to next year's Lions squad for the tour of Australia will reportedly receive a record fee of UK£100,000 ...
SportsPro
1 天
Saudi PIF eyes ‘US$1bn’ minority stake in DAZN
Government-backed PIF investment fund eyes ten per cent share in DAZN, which has been key partner for Saudi sporting efforts.
SportsPro
1 天
Manchester City and Premier League both claim ‘victory’ after decision on APT rules
League said the panel had rejected City’s argument that the purpose of the rules was to discriminate against clubs with Gulf ...
Opinion
SportsPro
1 天
Opinion
Sponsorship is dying: Strategies must change to build lasting impact
Research suggests a creative-led partnership strategy could increase ROI by more than 50%. House 337's Frank Lawley explains ...
SportsPro
1 天
Meta ‘Movie Gen’ uses AI to create video and audio from text prompts
Meta has a built a new artificial intelligence (AI) model that can generate realistic video and audio from user text prompts ...
SportsPro
2 天
World Rugby ‘revives’ investment talks for US expansion
Discussions with private equity firms ongoing as South Africa Rugby schedules vote on accepting external investment.
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