Additionally, Microsoft is launching a giant billboard for "This Is An Xbox" at Times Square in New York City later this year ...

We've seen Microsoft take a light-hearted approach to Xbox marketing in the past, even trying to get involved in the memes ...

Xbox Game Pass subscribers can cause some mayhem in a suite of new game additions, including Spyro the Dragon.

Microsoft launched a new marketing campaign for its Xbox consoles and cloud gaming service called “This is an Xbox.” It ...

We’ll definitely do more consoles in the future, and other devices,” Microsoft Gaming CEO Phil Spencer told Rolling Stone in ...

For die-hard Xbox fans, Microsoft's latest 'This is an Xbox' campaign will likely further confuse their idea of what Xbox is ...

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...

Microsoft's Gaming CEO has said there'll be more Xbox consoles after the Xbox Series X/S, but don't expect a mid-generation ...

A new update rolls out for Death Stranding on Xbox that fixes an issue relating to one of the console's more convenient ...

A new Xbox campaign involves labeling just about every device on an Xbox. Are we seeing the transition to a service rather ...

Xbox has unveiled a new marketing campaign It focuses on the many devices that can be used to play Xbox games Some online argue it dilutes the brand's identity Xbox has launched a new advertising ...

Great news: Gamers can maximize their savings by strategically stacking these non-region-locked Xbox Game Pass Ultimate codes ...