Whether it’s because our skin has more wrinkles or needs a bit more hydration than it did in the past, mature skin needs ...

Before applying foundation, add a face primer to set your skin for the day ... Winners will be chosen randomly. The Online Magazine for women in their PRiME: Life, Fashion, Shopping, Health, Career & ...

SKIN-SMOOTHING and GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for ...

While cold weather often leaves skin looking lackluster, there is a hack to achieving a gorgeous complexion that goes beyond skincare: Makeup ... mature skin especially benefits from a hydrating ...

Its oil-free formula helps to control oil and shine, ensuring your eye makeup stays put throughout the day. This primer is suitable for all skin types, including mature skin, and is easy to apply ...

primer provides a "grippy" base. "Another one of those practical makeup tips for older women is to tailor your foundation to your skin type, which, as we've established, can skew drier," Elizabeth ...

In the realm of beauty, there are no strict rules—only gentle guidelines that inspire us to express our individuality. May ...

Laura Geller shared new makeup tips ... all with First for Women. Keep reading to learn the hacks you didn’t know you needed. “I can’t stress enough the importance of primer!