Bodyarmor paints itself as a healthier sports drink alternative to giants like Gatorade. The sports drink industry persuades average consumers to believe these beverages will enhance athletic ...
Coca-Cola Co. is buying full control of BodyArmor for $5.6 billion in a deal that values the sports drink brand at about $8 billion, according to people familiar with the matter, amping up a ...
It seems NBA hall-of-famer Kobe Bryant showed as much hustle in the boardroom as he did on the basketball court. In 2013, the Los Angeles Lakers guard acquired a 10% stake in sports drink startup ...
The Dunkalette, for its part, combines coffee milk and espresso. The addition of coffee milk to the drink meant that Dunkin' had to not only market the Dunkalatte across the United States ...
Today, Saturday, September 28, is National Drink Beer Day, or National Beer Drinking Day, according to some. A chance to celebrate the third most popular drink on the planet after water and tea ...