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中国彩电市场高端化转型,75英寸及以上大屏电视引领潮流
近期,中国彩电市场的2024年度表现数据由奥维云网进行了详细汇总。数据显示,尽管零售量略有下滑,但零售额却实现了显著增长,这一对比鲜明的趋势揭示了中国彩电市场正经历的重要变革。 具体而言,2024年,中国彩电市场的零售量微降至3086万台,与去年相比下降了1.8%。然而,零售额却迎来了15.7%的显著同比增长,总额高达1271亿元。这一变化不仅表明了中国消费者对彩电产品的购买力依然强劲,更显示出市 ...
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