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MM&M
1 小时
Klick Health buys Peregrine Market Access, boosts market access offerings
Klick Health is expanding its presence in the market access space with the acquisition of Peregrine Market Access.
MM&M
22 小时
Iambic snatches CFO Michael Secora, who steered Recursion-Exscientia deal
The clinical-stage biotechnology company backed by investors like Nvidia and Roche welcomed Michael Secora to the team.
MM&M
17 小时
Obesity meds to lead charge as pharma sales ride ‘momentum’ into 2025
While obesity product sales will be driving the boon in 2025, industry experts are also eyeing promising new launches in cystic fibrosis, cancer and possibly chronic pain.
MM&M
23 小时
How a kidney health float in the Rose Parade brought awareness to millions
The activation marked the latest phase of the ongoing It Takes 2 campaign from Boehringer Ingelheim and Eli Lilly.
MM&M
17 小时
Porch Light Health’s multichannel campaign challenges Big Pharma narratives
Developed and launched in just 21 days, Porch Light Health saw an 11% increase in new patients in the first month of the campaign.
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