MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media.

As we near the end of 2024, Google’s Year in Search has revealed the most trending topics that captivated Hong Kong throughout the year, including "US Elections", Gen Z terms such as "SLDPK ...

"It’s time to use AI to unlock the full potential of our data, deliver smarter marketing strategies, and build stronger relationships with our customers." ...

Agoda has unveiled a generative AI short film entitled 'Leo’s Magical Travel Adventures', designed to highlight global exploration and cultural diversity. The film is the latest addition to ...

Meetsocial, a leading global digital marketing agency, has hired Lee Kai Xin as managing director for Southeast Asia. The strategic hire reinforces the agency's commitment to accelerating growth ...

Stellar Ace, a business arm of SMRT, and Singapore’s most connected out-of-home advertising company, has launched SkyWalk, a new large advertising format that spans eye-catchingly across 80-plus ...

Pantone has named "Mocha Mousse" (17-1230) as its colour of the year for 2025. The warming, brown hue was selected to spread a message of richness and it suggests the delectable qualities of ...

The Malaysian Communications and Multimedia Commission (MCMC) has reportedly removed 1,225 items of AI-generated explicit content as of 1 December this year, compared to 186 in 2022. Teo Nie Ching ...