X has accused the companies of colluding under the Global Alliance for Responsible Media to withhold billions in ad revenue ...
Elon Musk's X is suing more companies, alleging they joined a group of advertisers illegally conspiring to boycott the social ...
This, in turn, made X "a less effective competitor to other social media platforms in the sale of digital advertising and in ...
The new defendants added into the legal filing included Lego, Nestlé, Tyson Foods, Abbott Laboratories, Colgate-Palmolive, ...
These companies include Nestlé, Abbott Laboratories, Colgate, Lego, Pinterest, Tyson Foods, Shell, WFA, CVS Health, Mars, ...
Elon Musk 's company X has widened its legal battle against a number of major advertisers. The firm claims that these ...
The lawsuit, filed in Texas on Saturday, February 1, 2025, names companies such as Nestlé, Colgate, Lego, Pinterest, Tyson ...
The complaint alleges that members of the Global Alliance for Responsible Media (GARM), a now-defunct initiative from the advertiser trade body the World Federation of Advertisers (WFA), illegally ...
In the complaint, X claims that the Global Alliance for Responsible Media (GARM), an initiative of the World Federation of Advertisers, conspired to force member companies to stop or significantly ...
would stray from its brand safety initiative called the Global Alliance for Responsible Media (GARM). As a result, the suit said the group prepared a large-scale pause in advertising. According to ...