Though the Ultimate Driving Machine has been focused on going ... is also a nice departure from the usual black car interiors, and BMW offers coffee and silver in addition to black, with white ...
BMW has used the tagline "Ultimate Driving Machine" for 31 years. During that time its sales in the U.S. have gone from 15,007 units in 1974 the year before the ad slogan began to 266,200 units in ...