Canadian online retailer Sport Chek used cart data to create a mass retargeting campaign, backed by traditional and digital media, to drive sales on Black Friday. For Black Friday, Sport Chek had an ...

The countdown to Black Friday is on, and there are already tons of early deals to shop in anticipation of the big day. Sport ...

“As mobile technology is so important to Sport Chek’s target demographic it made sense to include it in this store wherever possible,” he said. “Putting mobile technology in the hands of ...