A reader is unimpressed by Microsoft’s new ‘This is an Xbox’ marketing campaign and insists that Xbox has already gone third ...

Microsoft is in a weird place with its current console offerings, but it looks like the company is planning to take Xbox into a new market with an in-development handheld device… even if it isn ...

Ahead of the holiday season, and presumably to help drive sign-ups to Game Pass, Microsoft has rolled out a new ad campaign called "This Is An Xbox." The basic takeaway is that, as Microsoft has ...

Microsoft Gaming CEO Phil Spencer discusses the future of Xbox, explaining why players haven't seen an upgraded Xbox Series X ...

Then, we saw Xbox Game Pass take off and provide a means to enjoy a barrage of games through a subscription service. However, a new marketing campaign from Xbox might focus on removing the idea of ...

Just like Norman Bates said in Psycho, “We all go a little mad sometimes.” However, a new Xbox ad campaign has us a little concerned. Microsoft launched a new marketing campaign for its Xbox ...

New Xbox Series X games will start arriving thick and fast once over the next few months, with new exclusives launching on Microsoft's most powerful consoles. There's certainly a lot to look ...

Microsoft has further complicated your choice launching three new models of Xbox Series console. There's the all-digital Xbox Series X and the Xbox Series S 1TB in Robot White, alongside the Xbox ...

Latest details: Microsoft says the next Xbox is set to ‘deliver largest technical leap seen in a hardware generation’ Microsoft tried something new with the chips inside the Xbox 360. But all its ...

Like any other consoles, the Xbox Series X and Xbox Series S aren’t without issues. We all hate being interrupted when playing the best Xbox games with some technical glitch. This is even worse ...

Black Ops 6, STALKER 2, Indiana Jones, record engagement, and Xbox Game Pass success. Did anyone notice that Xbox is closing ...

Well, the good news is that while we're almost at the end of a bumper year for the Microsoft console, there are still plenty of new game releases yet to come. This living list of upcoming Xbox ...