The soft toy industry's most important consumers are not toddlers, but millennials and members of Generation Z. Experts ...

Dance mode activated! Fans of the animated show Bluey and LEGO have something to celebrate: The LEGO Group and BBC Studios ...

When you think Squishmallows, chances are you’re thinking of those adorable, ultra-soft plushies that were designed to be ...

LEGO Education, which has for decades created supplemental science, technology, engineering, and mathematics materials for ...

Kids from Madison County and St Louis MO came to the Glen Carbon Centennial Library for the monthly event that gives children ...

Adults are increasingly buying stuffed animal toys to keep for themselves, making plushies "kind of hot right now" according ...

Nothing says true love like a couple of adorable hedgehogs on a date. Don’t believe me? You will after seeing this unbelievably cute new Valentine’s Day Lego set! It comes with a girl and a boy ...

By stacking the Argos sale with a TopCashback offer, shoppers can bag two sets for £4.17 - working out at just a little over ...

LEGO is expanding its partnership with gaming consoles with the announcement of an upcoming collaboration with the Nintendo ...

Bloks’ Hong Kong initial public offering Friday was 6,000 times oversubscribed and wildly popular after trading began, giving ...

The Lego Bluey lineup will span both the Lego 4+ and Duplo categories, making them smaller sets aimed at young builders.

Bluey ’s ascension in the pop culture canon continues. Not only will the Australian animated series about cartoon dogs aimed ...