Japanese jeans hand-dyed with natural indigo and weaved on a clackety vintage loom, then sold at a premium to global denim connoisseurs. The market for Japanese jeans "has grown in the last 10 to 15 ...
KOJIMA, Okayama Prefecture--Denim, that All-American fabric, is all about being Japanese in the town of Kojima, where the main road is named Jeans Street, with real pairs of pants flapping like ...
Inspired by renowned Japanese denim brands like Evisu and Sugar Cane, Momotaro Jeans is attracting more attention from international buyers, who now make up 40 percent of the brand's sales.
Call it an antidote to fast fashion: Japanese jeans hand-dyed with natural indigo and weaved on a clackety vintage loom, then sold at a premium to global denim connoisseurs, reports AFP.