Jennifer Coolidge isn't the only one who loves e.l.f! According to reviews, beauty lovers are obsessed with the brand's ...

Kmart Australia has shoppers running to stores over a $6 item after one shopper raved about how she was 'obsessed' with it - ...

Kmart Australia has shoppers running to stores over a $6 item after one shopper raved about how she was 'obsessed' with it - ...

Skin care, hair care and makeup products with results so good, you'll wonder if otherworldly forces are involved.

This little elf is winning over families’ hearts across the world—and it’s the latest holiday trend. But how does Elf on the Shelf work, and why might Jennifer Garner have helped revive the tradition?

"Elf" premiered in 2003 and has since become a classic holiday movie. It follows Buddy (Will Ferrell), who was raised among elves in the North Pole. After years of feeling like he didn't quite fit ...