One of the industries most in need of customer database software is e-commerce - and the solution that businesses should ...

Commissions do not affect our editors' opinions or evaluations. A customer data platform (CDP) collects data from online and off-line sources and standardizes it to create comprehensive customer ...

data analytics can help businesses identify trends and understand their customer base. Data analytics software can track and analyze data, allowing you to create actionable reports and dashboards.

Two cloud-based customer relationship-management companies’ failure to implement standard cybersecurity protections made them ...

When protecting confidential customer data in the financial services sector, one of the most significant risk areas is ...

Only a short time ago, marketers were relegated to using third-party and historical data to inform their strategies.

Businesses face mounting cyber threats and data breaches from third-party vendors. Open-source CIAM solutions offer a secure, ...