You've been promising your team they were almost done, but suddenly you're facing provisional ballots and maybe even a ...

For pollsters and campaign professionals looking at the available data, here are eight big questions we are asking.

One of the early lessons media consultants are drawing from 2024 is the importance of in-language advertising.

GOP campaign strategy is at a crossroads. One campaign operative argues that fractured strategies and disjointed messaging ...

Political ad bans after Election Day? Consultants don't like it but they also aren't that concerned. Find out why ...

AAPI voters could be the key to the 2024 election. Are candidates doing enough to win their vote? Find out what’s at stake.

Democrats are pulling ahead in fundraising thanks to new payment processors, while Republicans struggle with WinRed ...

Explore the intriguing connections between politics and America's favorite pastime, baseball. Find out how analytics and ...

As the calendar ticks closer to November and the cycle nears a close without the kind of sensational hacking story that ...

Campaigns flush from last-minute fundraising deluges can expect some outreach from out-of-home vendors looking to get placements up before the end of October. But for those getting back into the ...

A firm that tracks the content of political ads has some interesting data to report regarding the content of the creative airing in battleground states across the country. Despite early vote windows ...