Explore Lakers Star LeBron James' Nike deal and other endorsements contributing to his $1 billion net worth and legacy.
From $1.8 million Yeezy prototypes to sneakers made for Apple employees, these are the 10 most expensive shoes ever sold.
Strapping on a tough strip of leather once offered the best underfoot cushioning available. Then, in the 1890s, along came ...
Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with the 2017-18 season. The eight-year deal was reported to be worth $1 billion.
Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...
The NBA and Women's NBA announced a 12-year contract extension with global partner Nike Inc. through 2037 to provide uniforms ...
Following its latest collab with the GOAT in tennis, Nike salutes the women in the basketball game with its newest Jordan shoe lineup designed for current — and future — WNBA superstars.
After plenty of hiccups along the way, Booker's first signature Nike basketball shoe is finally hitting its stride with a steady stream of exciting new releases. Just in time for the spookiest ...
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