There are a lot of things you dread getting on your hands when using baby wipes. But you don’t expect glass. Yet that’s exactly what one American mum claims she found in her pack of Huggies wipes, ...

100% flushable & the No. 1 Flushable Wipe Brand among national flushable wipes brands. Immediately Starts to Break Down After Flushing – Cottonelle bathroom wipes break down 6X’s faster than ...

Plumbers and utility companies are warning people to think twice before they flush so-called “flushable” wipes down the ...

If you've ever wondered if flushable wipes are too good to be true, you're not alone. Last year I paid a sewer company to ...

Kimberly-Clark, the maker of Kleenex, was named in a consumer class action which alleges that its Huggies Simply Clean Fragrance Free baby wipes contain toxic "forever chemicals," despite ...

All wet wipes sold as "flushable" in the UK have so far failed the water industry's disintegration tests, the BBC has found. Water companies say wet wipes don't break down and are causing ...

It’s important to heed this warning - the biggest ever in-depth investigation of sewer blockages in the UK, carried out by Water UK in 2017, found that non-flushable wet wipes made up around ... If ...

However, it's voluntary and manufacturers are under no obligation to actually meet these standards, but may still choose to use the term flushable on their packaging, even if it doesn't meet this ...

Image credits: LittlestSlipper55 When you look around, you might be surprised how many things have names that can really mislead you. Take guinea pigs, for example. Those adorable little creatures ...

One case study I really like, which I often mention to encourage new ways of thinking about marketing, is the Huggies diaper example. Until Kimberly-Clark introduced Huggies, Proctor & Gamble ...

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A good interim answer is to use cleaning wipes, which are quick and handy. These come in tubs or resealable packets, and while the former generally contain more and cost less, they also prove ...