Narrator: That's Eddie LeVian. He's the CEO of Le Vian Corp. Le Vian trademarked the name Chocolate Diamonds in 2000, giving it a monopoly on the market for these particularly named brown diamonds.

LEVIAN SAPPHIRE, DIAMOND, 18K WHITE GOLD RING. LeVian Sapphire, Diamond, 18k White Gold Ring. Featuring twelve round-cut sapphires, accented by forty-eight full-cut diamonds weighing a total of ...