IKEA transformed how we buy furniture when it launched its first flatpacks in 1953. Since then it has become synonymous with ...
Furniture giant Ikea has announced it will stop printing its traditional catalogue, one of the world's biggest annual publications, after 70 years. The company said "fewer people" were reading the ...
Mobile marketing agency Mobile Dreams Factory has brought the 2010 IKEA catalog to the iPhone with a unique augmented reality feature: Users can select a piece of furniture from the catalog and ...
Hear the word “Kallax,” and many people, particularly those outside of Sweden, will immediately think of a certain storage shelf from IKEA. But like many of the Swedish furniture giant’s ...
IKEA is embracing omnichannel shopping with new mobile functionality that allows users of its mobile catalog application to save their favorite items as a shopping list to be used on the Web site ...