India has always been fascinated by gold. We have worn, invested and treasured this metal over centuries. In its chinks, lie ...

On Dhanteras, investing in gold is popular, with buyers seeking both traditional and modern jewellery styles this festive ...

From Akshaya Tritiya to Diwali, Tanishq is one of the major jewellery brands that is tuned into India’s festive pulse, says Pelki Tshering, Chief Marketing Officer of the brand.

While traditional retail contributes 85% to the overall jewellery sales in India, D2C startups are piggybacking on the ...

The featured jewelry sets showcase exquisite craftsmanship, blending traditional elegance with modern sophistication, perfect ...

As the prices of gold and silver hit an all-time high a couple of days back, Indian women could flash a self-confident smirk ...

The partnership will be marked by a series of promotional campaigns, including digital marketing initiatives, social media ...

We explore how jewellery brands in India are innovating their festive marketing strategies, focusing on personalisation to cater to evolving consumer preferences amid rising gold prices.

Jewelry stores in Bhubaneswar see increased sales during Dhanteras, with shop owners offering discounts and a diverse ...

“The aspiration and desire for gold jewellery in Kerala ... forming the seed capital that fuelled it, as women offered their ornaments up, to be melted, sold and otherwise used to raise funds and keep ...

Diwali Outfit Ideas for Women: 7 Gorgeous Looks Inspired By Chitrangda Singh For Festive Fashion!

Till now in 2024, the price of gold has exhibited a consistent upward trend, shattering multiple price milestones along its ascent. Projections suggest that the price is poised to breach the Rs 80,000 ...